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Finding Capital for Green Entrepreneurism

You can also download the presentation PDF.

How do green entrepreneurs fund their businesses?  Our speakers take you on a journey from broad green funding concepts down to specific funding opportunities. Roy Nott (President, Surfactor Americas, and member of the NGC Advisory Council) provides a quick introduction to appropriate funding sources at different business stages. The co-founder and CEO of the American Sustainable Business Council, David Levine, provides the business case for going green. Adrian Horotan talks about Safer Made, a venture fund that invests in companies and technologies that reduce people’s exposure to hazardous chemicals. Take advantage of this opportunity to hear about funding options.

Supplemental materials:  Safer chemicals report from ASBC: Making the Business and Economic Case for Safer Chemistry.


David is the co-founder and CEO of the American Sustainable Business Council (ASBC). ASBC is a growing coalition of business organizations and companies committed to advancing market solutions and policies to support a sustainable economy. Founded in 2009, ASBC and its organizational members represent more than 250,000 businesses These diverse business organizations are comprised of trade associations, local and state chambers of commerce, microenterprise, social enterprise, cooperatives, green and sustainable business groups, local and community-rooted business, women business leaders, economic development organizations and investor and business incubators. In addition ASBC has been joined by a wide range of companies including Patagonia, Eileen Fisher, ETSY, Ben & Jerry’s, Seventh Generation, New Belgium Brewing, American Insurance Life, New Resource Bank, Naturepedic and Trillium Asset Management. ASBC informs and engages business leaders, while educating policy makers and the media about the need and opportunities for a sustainable economy.


Adrian is a partner at Safer Made, a venture fund that invests in companies and technologies that reduce people’s exposure to hazardous chemicals. Adrian has seven years’ experience in venture investments, and ten years’ experience in corporate finance and banking prior to that. Before starting Safer Made, Adrian was a principal at Elm Street Ventures, an early stage venture capital fund based in New Haven, Connecticut. Adrian also helped set-up and manage the YEI Innovation Fund, a pre-seed fund investing in companies coming out of the Yale Entrepreneurial Institute’s acceleration programs. Adrian also previously worked in investments (Connecticut Innovations, Launch Capital, FE Clean Energy), corporate finance in insurance (The Hartford), consumer goods (Diageo Guinness USA), and pharmaceuticals (Eli Lilly), and in investment banking (ABN AMRO Securities). Adrian holds a master’s degree from the Yale School of Forestry and Environmental Studies, and an MBA from INSEAD, France.

Earlier Event: March 8
Tribal Green Summit
Later Event: March 30
GoGreen Seattle